Technology company will provide its AI services to enhance onsite and online fan experiences.
Nascar team will leverage company’s software to capture data and monitor analytics.
MLB franchise partner with US beverage company.
Covestro teams up with NHL team to improve safety and sustainability of ice hockey.
Domestic brand becomes official beer partner of Australia’s national rugby union team.
German national soccer teams will use technology to aid decision-making and reactions.
23-time Grand Slam tennis champion signs with Ford-owned luxury car brand.
US broadcaster will show meeting to select newly eligible players for next five years.
British boxer’s AJ BXING management company signs an official sleep partner.
Spanish soccer league to create free multi-sport digital offering.
Now celebrating its fifth year, SportsPro Live will feature an ambitious, future-focused sports agenda that looks at the meeting point between business, fandom and tech. With four content themes covering everything from the rights model for the OTT era to esports, diversity and transparency, fanalytics and the match day experience of tomorrow, SportsPro Live 2018 will build a picture of the industry to come.Find out more
Team strike deal with Funai Electric Company after signing Japanese star.
Cavs forward collaborates on limited-edition clothing line.
French tyre manufacturer renews title sponsorship of motorcycling race.
Airline continues with rugby union governing body.